PAID MEDIA / MEASUREMENT / AUTOMATIONAVAILABLE
I build, fix and manage paid acquisition systems across Google, Meta, LinkedIn, TikTok, Reddit and programmatic — including campaign strategy, conversion tracking, GA4, GTM, pixels, Meta CAPI, attribution and funnel measurement.
Independent specialist working remotely with businesses across the US, UK, Australia and UAE.
06
paid channels
04
global markets
Selected historical campaign and measurement results. Past performance does not guarantee future results.
Operating surface
01 /Capabilities
From the first impression to the final conversion event, I work across both media buying and the measurement infrastructure underneath it.
CHANNEL_01 / ACQUISITION SYSTEM
CHANNEL_02 / EVENT CAPTURE
CHANNEL_03 / SERVER SIGNAL
Server-side tracking is only recommended where your stack genuinely supports it.
CHANNEL_04 / DATA ARCHITECTURE
CHANNEL_05 / DIAGNOSTICS
CHANNEL_06 / POST-CLICK
CHANNEL_07 / DECISION LAYER
CHANNEL_08 / WORKFLOW
Automation supports your sales team — it does not replace it.
02 /The Signal Engine
The campaign is only one part of the system. The goal is to understand what happened after the click — and use that information to make the next decision better.
03 /Selected performance
Documented outcomes from past accounts. Hover or focus a module to open its channel, measurement setup and result.
Let's look at your campaigns, tracking and funnel together.
05 /Pipeline
Understand the account, business, funnel, tracking and unit economics.
Make sure important conversion events can actually be trusted.
Create the campaign, tracking and funnel structure.
Creative, messaging, audiences, keywords, offers and landing pages.
Move budget and make decisions based on measurable evidence.
Increase investment where the economics support it.
No black-box reporting.
No optimisation around vanity metrics.
Decisions should have data behind them.
07 /The operator behind the account
I'm Prakhar Kirsali, a performance marketing and marketing analytics specialist with 4+ years of experience across paid media, ad operations, conversion tracking and analytics.
I've worked across GCC, UK and US markets, managing acquisition across Google, Meta, LinkedIn, TikTok, Reddit and programmatic channels while building the measurement infrastructure behind campaigns using GA4, GTM, Firebase and analytics tools.
I work directly with clients — from diagnosing tracking problems and implementing conversion measurement to managing ongoing paid acquisition.
Have an account, tracking problem or growth question?
Book a Call with Prakhar→US · UK · AUSTRALIA · UAE
04 /Modern marketing stack
I use modern AI, analytics and automation tools to research faster, analyse deeper, build more efficient workflows and reduce repetitive marketing work — while keeping strategy, judgement and performance decisions human-led.
Available within the workflow — not every project uses every tool.
Complex studio production and professional filmmaking are not part of standard retainers.
AI accelerates the workflow.
Strategy still drives the outcome.
06 /Flexible engagements
Every advertising account has a different level of complexity. These are starting retainers rather than artificially fixed packages. Your exact scope and fee are confirmed before work begins.
For smaller businesses that need one core acquisition channel managed properly.
For businesses that need paid acquisition combined with stronger measurement and experimentation.
For businesses that want acquisition, measurement and ongoing social-media support managed within one system.
Complex graphic design, professional video production, influencer management, community management and large-volume creative production may require separate scope and pricing.
Discuss Pro →Not sure which plan fits?
Book a 30-Min CallPlans start at the rates shown above. Final pricing depends on factors including:
Advertising spend is paid directly to the advertising platforms and is not included in the management fee.
One-off projects are available for:
Why LiveLeadsLane
Work directly with Prakhar rather than passing through layers of account management.
Campaign decisions are only as reliable as the conversion data underneath them.
Use the advertising channel that fits the business rather than forcing every client onto the same platform.
Deliverables, communication cadence and pricing are agreed before work begins.
FAQ
No. Paid media is one part of the work. I also take on standalone projects involving conversion tracking, Google Tag Manager, GA4, pixels, Meta CAPI, attribution, analytics and tracking troubleshooting.
Yes. Existing accounts can be audited, cleaned up and restructured without automatically rebuilding everything from scratch.
Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, Reddit Ads and selected programmatic platforms. The appropriate channel mix depends on the business, audience, offer and economics.
Yes. LiveLeadsLane operates remotely and primarily works with businesses in the United States, United Kingdom, Australia and UAE.
No. Advertising spend is normally paid directly by the client to Google, Meta, LinkedIn or the relevant advertising platform. The LiveLeadsLane fee covers the agreed strategy, management, measurement, optimisation and reporting scope.
A single-market account running a handful of campaigns requires a very different workload from a multi-country account using several advertising platforms. Starting rates keep pricing transparent while allowing the final quote to reflect the actual scope.
Yes. Conversion setup, GTM, GA4, Meta Pixel, Meta CAPI, tracking audits and measurement troubleshooting can be handled as standalone projects.
Yes. Depending on the systems involved, workflows involving lead routing, notifications, CRM handoffs, reporting, webhooks and other repetitive marketing processes can be automated using appropriate tools and APIs.
No responsible advertiser can guarantee a specific business result before testing. The goal is to build reliable measurement, disciplined experimentation and transparent optimisation around metrics that matter to the business.
No. AI tools may assist with research, analysis, workflows and production efficiency, but campaign strategy, optimisation decisions and client recommendations remain human-led.
Work is invoiced after the scope is confirmed — there is no automatic checkout on this site. Prices are shown in USD. Depending on the final invoicing setup, payment options may include Wise, Payoneer, PayPal, international bank transfer or supported card payments.
Book a 30-minute strategy call. We'll discuss your current advertising setup, tracking, goals and scope before any work begins.
Book a strategy call →Start here
Bring your campaigns, tracking setup or growth problem. We'll use the call to understand what is working, what isn't and what the next step should be.
No sales team. You'll speak directly with Prakhar.
Media
spend deployed
Tracking
events captured
Attribution
sources resolved
Conversion
revenue matched
One measured outcome
Idle
08 /Contact
A short brief is enough. I'll reply with an honest read on whether it's a media problem, a measurement problem, or both.